Sunscreen


Gently reduces the harmful effect
of UV rays on the skin

Sunscreen

Sunscreen

All products are made without UV absorbers.
Sun protection that is gentle to the skin. The compromised barrier layer of
sensitive skin is especially susceptible to harmful UV rays.
NOV Sunscreens gently guards against the drying, damaging effects of sunlight
while reducing the contact UV rays have with the skin. With the concept of
a product that can easily be removed without affecting the skin, our lineup of
products can be simply washed away with soap and warm water.

Color-Free*1 / Fragrance-free / Hypoallergenic Does not use UV absorbers
*1 Excluding NOV UV Stick EX
Product is designed to wash away easily Waterproof type*2
*2 Excluding NOV UV Milk EX
  • Skin patch tested
  • Allergy tested
  • Photo allergen tested
  • Non-comedogen tested <Excluding NOV UV Shield>
  • *Not guaranteed as completely allergen-free for all customers
  • *Not guaranteed as completely comedogen-free for all customers
Features of the NOV UV EX series
UV absorber-free

NOV Sunscreens are UV absorber-free, and are perfect for those who have sensitive skin.

Reduces the harmful effect of UV rays

From strong ultraviolet rays to daily sunlight, a wide array of products to drastically reduce damage from the sun.
Drastically blocks UV-A rays that cause dark spots and wrinkles while guarding against harmful UV-B rays that dry out the skin.

Easily spreads and minimizes the white cast on the skin

Sunscreen with a smooth formula that easily spreads and reduces white cast on the skin.

Products designed to be easily washed away

NOV sunscreens are designed around the concept of being easily removable and not affecting the skin.
Wash away NOV UV Milk Ex with warm water, and wash away NOV UV Shield EX and NOV UV Lotion Ex with soap without the harsh scrubbing.

UV EX Type series --  Choose between 4 types by SPF and usage
[All Products] Ultraviolet absorber-free | Washes away with soap - Washes away with warm water | Moderate UV protection SPF32 PA+++ For face and body use | Maximum strength (skin will not burn) SPF50+ PA++++ For face and body use | Maximum strength (skin will not burn) SPF50+ PA++++ For facial use | Product designed to be easily washed away
Lotion type | For daily use - Waterproof | NOV UV LOTION EX
Cream type | For daily use - For recreational use - Waterproof | NOV UV SHIELD EX
Milk type | For daily use | NOV UV MILK EX
Foundation type | For recreational use - Waterproof | NOV UV STICK EX
What are ultraviolet absorbers and ultraviolet light scattering agents?
In general, sunscreens typically use ultraviolet absorbers and ultraviolet light scattering agents to reduce the impact of UV rays on the skin. UV absorbers take in ultraviolet light from the surface of the skin, and from a scientific standpoint, reduce the amount of UV rays the skin intakes. At some point, however, those with sensitive skin may feel tenderness or irritation. On the other hand, ultraviolet light scattering agents create a powdered surface on the skin to reflect and scatter ultraviolet rays. For this reason, the irritation or sensitivity of the skin to these products is said to be greatly reduced.

What are SPF and PA?
SPF

SPF has been shown to drastically reduce the chances of sunburn by protecting the skin from UV-B rays. It prevents large amounts of UV-B rays from harming the skin.

PA

The extent of skin protection from UV-A is shown in four stages: +, ++, +++, ++++. The higher the number of +, the more protection from UV-A rays.

Sunscreen products

Sunscreen milk

Sunscreen milk that washes away with warm water


NOV UV MILK EX

35g
2,160 yen
(Tax Included)

NOV UV MILK EX
SPF32 PA+++ Washes away with soap

Sunscreen cream

Revitalizing sunscreen cream that leaves the skin smooth and soft


NOV UV SHIELD EX

30g
2,700 yen
(Tax Included)

NOV UV SHIELD EX
SPF50+ PA++++ Washes away with soap

Sunscreen lotion

Sunscreen lotion that leaves the skin silky smooth


NOV UV LOTION EX

35mL
2,160 yen
(Tax Included)

NOV UV LOTION EX
SPF32 PA+++ Washes away with soap

Sunscreen stick

Sunscreen stick that leaves a smooth finish on the skin 


NOV UV STICK EX

3,240 yen
(Tax Included)

NOV UV STICK EX
SPF50+ PA++++

Sunscreen cream

Moisturizing cream type



NOV UV SHIELD

30g
2,700 yen
(Tax Included)

NOV UV SHIELD
SPF35 PA++

Lip cream

SPF13PA++ UV absorber-free

NOV
LIP CARE CREAM
UV

1,296 yen
(Tax Included)

NOV LIP CARE CREAM UV